VANITY FAIR Luncheon at David Yurman Townhouse

Doreen Remen and Evan Yurman

This week I flew to New York for one of my favorite charitable endeavors – the annual Free Arts for Kids Art Auction Benefit co-hosted by my friends Amy Sacco and Mary Alice Stephenson.  This year, Vanity Fair had returned to the fold as a title sponsor, and this year, they brought with them, their client, David Yurman.  Since that event hasn’t yet transpired, in this post I’m gonna talk about the VIP preview luncheon that Evan Yurman and Amy Sacco hosted at the new David Yurman Townhouse on Wednesday afternoon. 

David Yurman

The Townhouse, as it is called, is modern and warm at the same time; inviting people to come in and shop, forgoing the chilly off-putting manner that so many showrooms tend to possess.  It’s located at 712 Madison Avenue, just north of East 63rd Street, next door to the Graff boutique.  I love a jewelry showroom. 

David Yurman Jewelry Case

What I love even more is having one of the creative forces behind the collection walk me through it – as was the case with the spitfire that is Sybil Yurman, who is both an artist in her own right (she paints), and the President and Chief Marketing Officer of David Yurman, Inc.  My fave new Yurman pieces include a ring with a cabochon moonstone surrounded by black diamonds, and a rather disco-inspired collection including pearls studded with diamonds. 

Blue Tourmaline ring from David Yurman Couture collection

Ours was the first lunch to be thrown at The Townhouse, and it was a beautiful affair, held on the third floor of the building, surrounded by displays from the new David Yurman Couture collection.  Some of the more “special” pieces include a waist-length rope of pistachio-colored Tahitian pearls (I’m guessing 17mm, give or take), intense rubelite drop earrings, perfectly matched Colombian emeralds virtually void of inclusions, and a cabochon blue tourmaline that looked like it had electricity running through it.   

Amy Sacco chats with Amy Fine Collins and Sybil Yurman at the David Yurman Townhouse

The lunch menu consisted of a Red and Golden Beet Napoleon (yes Mom, I ate my beets…), and a Green Market Spring Salad with Grilled Chicken Breast, and was topped by a Decadent Molten Chocolate Cake.  Present at the affair were Sybil and David Yurman, Ku-Ling Seigal and Evan Yurman, Vanity Fair Publisher Edward Menicheschi, Vanity Fair Correspondent Amy Fine Collins, Free Arts NYC Executive Director Liz Hopfan, celebrity photographer Lorraine Goddard (in from London), Amy Sacco, Nicole Ruvo, artist Todd DiCuirio, Art Production Fund’s Doreen Remen, and financier Euan Rellie.  Food, friends, and fabulousity – what could be finer?